Episode 11

full
Published on:

7th Dec 2023

Thought Leader Ads with Taina Palombo-Price from LinkedIn

Tune in to our latest episode of LinkedIn Ads Radio where we unlock the secrets of LinkedIn's newest ad format: Thought Leader Ads! 

Join us and our guest, Taina Palombo-Price from LinkedIn, as we dive into how these ads are transforming the B2B marketing landscape.

Learn about their unique ability to boost individual profiles, hear about the many ways that companies are using them successfully, and discover their remarkable performance results. 

Plus, get a sneak peek into the future of these ads and practical advice on leveraging them for your brand. Don't miss out on this exciting episode that can amp up your LinkedIn presence!

Enjoy this episode? Let us know! Leave a rating and review on Apple Podcast and Spotify.

Useful Resources:

LinkedIn Thought Leaders Ads

LinkedIn Thought Leaders Ads Best Practices

Guide to Thought Leadership on LinkedIn

Connect with Taina Palombo-Price

LinkedIn: https://www.linkedin.com/in/tainapalomboprice/



Timestamps Audio:


00:44 - Taina's career background and what brought her to LinkedIn

03:28 - Understand the Thought Leader ads function

06:45 - Identify content worthy promotions

09:52 - Deeply approachable format

11:25 - Things you Can and Can't Do on Thought Leader ads

12:53 - Example of use cases on Thought Leader ads

14:40 - Combining organic and paid campaigns

16:12 - Types of results people can get on Thought Leader ads

18:03 - What to expect on the Thought Leader Ads future


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🔗 Learn More:

🌐 Top LinkedIn Ads Agency in the US, Speedwork: https://speedworksocial.com/

💼 LinkedIn Ads Certified Expert, Anthony Blatner: https://www.linkedin.com/in/anthonyblatner/


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About the Podcast

LinkedIn Ads Radio
Learn LinkedIn Ads strategies and best practices battle-tested from over $100M in online advertising across 300+ companies.

Get a masterclass on the best practices.

Stay up to date on the LinkedIn Ads platform. LI Ads is constantly releasing new features. Marketing is constantly evolving. Keep your finger on the pulse so that you can get the best results from your marketing campaigns.

Hear from experts who will provide insights into all things advertising.

Learn ad creative best practices, copywriting tactics, funnel structures, reporting and analytics, and more.